All Pathways

Students in the CRM pathway are being prepared to enter either college or begin their career equipped with high demand marketing skills. By participating and following the CRM pathway, a student will have the opportunity to sit for the Salesforce Administration certification. Students in this pathway will be a part of a program unlike any other as this is the only CRM high school curriculum in the country.

Course Sequence

Marketing (Field Test)

Marketing Applications

Intro to Customer Relationship Management

Customer Relationship Management I


Articulated credit is earned as a result of a student passing the designated CMS CTE course(s) with a final letter grade of a B or higher AND a score of 93 or higher on the NC administered end of course exam. In some cases students must show proficiency in multiple courses plus a certification in order to receive articulated credit. In some cases, there are options. Be sure to pay attention to the AND and OR statements. College articulated courses DO NOT show on a high school or college transcript. These courses, if the criteria is met, will be waived from the applicable program of study through Central Piedmont Community College.


Industry Certification

Salesforce Administrator

List of schools

Butler High School E.E Waddell CTE Academy Garinger High School Harding University High School Independence High School Mallard Creek High School

College and Career Promise

Career & College Promise Dual Enrollment gives eligible North Carolina high school students the opportunity to get a “jump start” and earn college credit toward a two-year or four-year degree at Central Piedmont while still in high school. Tuition free. Click here to learn more.

What Should I Do Next?

Take the Junior Achievement Career Quiz here.

Talk to the Pathway Development Coordinator or Counselor at your school!